All Things Hallyu
KCON IS THE FIRST CONVENTION DEDICATED TO ALL THINGS HALLYU.
THE FIRST K-WAVE CONVENTION FOR GLOBAL FANS
Integration of K-POP gala concert and large K-Wave Convention for K-Culture fans around the world.
Started in the US in 2012 and expanded to Japan in 2015.
POWERFUL CONTENTS AND MARKETING PLATFORM
Based on powerful K-wave contents including K-POP, 360 degree marketing including offline promotion, digital viral, and broadcast PPL will be provided.
In 2015, KCON became a truly global event, expanding from Los Angeles and into Japan and New York and smashed all expectations, gathering over 90,000 fans.
KCON has become a valuable platform for industry professionals to connect, create content, and expand the Hallyu community. It is the one place where every element of Hallyu from K-Pop to K-Food can be experienced and celebrated.