Celebrating 10 years of MAMA, the 11th chapter, 2019 Mnet Asian Music Awards.
The concept for 2019 MAMA is [The NEXT DIMENSION : MUSIC]
which means music, the next dimension opening of a new era.
On the New Music Grid, both artists and fans will become Music Pioneers,
creating MAMA that opens a new world of “Music Makes One”
Mnet Asian Music Awards
MAMA, a global music festival that is enjoyed all over the world
The “Mnet Asian Music Awards (MAMA)” began in 1999 under the name of “Mnet Music Video Daesang”
became the “Mnet KM Music Video Festival” in 2004, the “Mnet KM Music Festival” in 2006
and eventually the “Mnet Asian Music Awards” in 2009, marking a new beginning as an Asian music awards.
Since 2010, MAMA was held in Macau, Singapore, Hong Kong earning the aspects of a global awards.
Also in 2017, MAMA was held in Vietnam, Japan, Hong Kong and in the last year(2018),
through the MAMA Week held in three locations in Asia – Korea, Japan, and Hong Kong,
it established itself as one of the Asia’s best music award ceremonies bringing together
K-pop fans all around the world.
MAMA is not only simultaneously broadcasted on four continents including Asia, Europe, North America and Oceania,
but it is also a global music festival that transcends nationality, race and age,
bringing together K-pop fans across the world and giving them the power
to connect through online, mobile and other platforms.